Strategy

Our aim is to achieve earnings growth and improve return on capital. We have three strategic priorities in place to achieve this:

Our priorities:

Revenue Growth

Our approach:

Growing in developed and emerging markets

  • Growth in developed markets through displacement of gut casing
  • Volume growth in emerging markets where demand is rising
  • Price and value enhancement

MANUFACTURING EFFICIENCY

Optimising our use of existing assets and investing in new technology

  • Upgrading existing assets to improve efficiency
  • Bringing on new capacity using mostefficient technology
  • Improving raw material sourcing and cost management

Product DIFFERENTIATION

Differentiating ourselves through research and development

  • Investment in research and development
  • Product and process technology development
  • Unique collagen science knowledge built up over 50 years

Strategy in action

Revenue
Growth

Growing in developed and emerging markets...

Jason Lu

MANUFACTURING EFFICIENCY

Optimising our use of existing assets and investing in new technology...

Robert Ralston

Product DIFFERENTIATION

Broadening our knowledge and expertise through strategic acquisition...

Paul Kempers